---
title: Automating Business Processes with Flow Builder | Shopware Community Hub
description: >-
Learn how to create automated workflows in Shopware using Flow Builder to
streamline operations, enhance customer experience, and reduce manual tasks
through…
canonical_url: 'https://hub.shopware.com/learn/unit/user-flow-builder'
---
# Automating Business Processes with Flow Builder
- Understand the purpose and benefits of Shopware’s Flow Builder.
- Learn how to create automated workflows triggered by specific events.
- Configure flows to send personalized emails and notifications automatically.
- Explore practical use cases such as order confirmation emails and high-value order alerts.
- Gain hands-on experience setting up triggers, actions, and conditions in Flow Builder.
- Discover how to reduce manual workload and improve customer engagement through automation.
- Learn to test and verify the proper functioning of automated flows.
# Automating business processes with Flow Builder
Imagine in your online guitar store, **Strum & Co.**, you want to automate key processes, such as sending personalized emails to customers who abandon their carts or notifying your team when a high-value order is placed. Managing these tasks manually without automation can be time-consuming and prone to errors.
That's where **Flow Builder** comes in!
## What is Flow Builder?
The **Flow Builder** in Shopware enables you to automate tasks and streamline business operations by defining workflows based on specific triggers and conditions.
### Key Benefits
- Automate repetitive tasks
- Improve customer engagement with personalized notifications
- Reduce manual workload and enhance efficiency
## Scenario: Sending an Order Confirmation email to Strum & Co. Guitar Shop
Customer experience is a top priority for Strum & Co. After a customer places an order, they expect immediate confirmation to feel assured that their purchase has been processed. To enhance trust, reduce customer inquiries, and provide a seamless shopping experience, Strum & Co. will use Flow Builder in Shopware to automatically send a personalized order confirmation email as soon as an order is placed.
### **Step 1: Access Flow Builder**
1. In **Shopware Admin**, navigate to **Settings** -> **Flow Builder**.
2. Click **Add Flow** to set up a new automation.
### **Step 2: Define the Flow Settings**
1. **Flow Name**: "Order Confirmation email"
2. **Priority**: `10` (higher priority ensures it runs immediately).
3. Activate it.
### **Step 3: Add an Action**
1. Go to Flow tab and select **Order placed** for **Trigger Event**
2. Click **Add Action** and select **Send email**.
3. In the email settings:
- **Recipient**: `Customer`
- **Email Template**: Select `"Order Confirmation"` (or create a custom template).
- Add action and Save.
### Step 4: Verify
1. Test by placing a **dummy order** to verify if the email is sent correctly.
Every time customers place an order at Strum & Co., they will automatically receive a **confirmation email** with their order details.
## Exploring More Flow Builder Possibilities
Beyond cart abandonment reminders, you can use Flow Builder for:
- **Order Processing**: Notify your warehouse team when an order above $500 is placed.
- **Customer Engagement**: Send a thank-you email when customers place their first order.
- **Stock Management**: Alert admins when stock levels drop below a certain threshold.
### Activity: VIP Order Notification
1. **Create a new flow**: "High-Value Order Alert"
2. **Set Trigger**: Order placed
3. **Add Condition**: Order value is greater than $500
4. **Add Action**: Send notification to the warehouse team
### Final thoughts
With Flow Builder, you can automate and optimize essential business operations, ensuring a smoother and more efficient workflow for your store.
Ready to explore further? Check out [Shopware's documentation](https://docs.shopware.com/en/shopware-6-en/settings/Flow-Builder) for advanced configurations.